Did you get what you came in for?
Branch Experience Survey
Evaluator agent · 1.1K uses
A transactional NPS without the reason is a number nobody can act on. Transactional NPS is meant to show which moments build or erode loyalty. Most programs collect the number and lose the reason, and none record whether the problem was solved. This conversation asks the score about one recent interaction and captures the why, the channel and the resolution next to it.
Start from this conversation and adapt it to your team — change any question, add your own logic, and connect the tools you already use.
The core fields every response captures.
Always ask the 0 to 10 question about this one interaction
Always ask whether their need was resolved
Follow-ups that change based on what people say.
If they score 6 or below, ask what would have made the interaction better
If their need was not resolved, ask what they have had to do since
Different paths for different answers.
Route detractors with unresolved needs to a named owner the same day
Escalate channels where resolution and tNPS fall together to operations
Actions that fire the moment a response comes in.
Alert #cx-banking in Slack when a branch's detractor share rises
Update the customer record in Salesforce with the score, channel and resolution
Open a Zendesk ticket for every detractor whose need was not resolved
Shortly after a branch visit, call or digital task, the customer gets a short conversation. It asks the 0 to 10 recommend question about that interaction, then why, with a brief follow-up only if the answer is vague. It records the channel and how recently it happened as standard questions, asks whether their need was resolved, and asks for one improvement if the experience fell short. Scores are classified as promoter, passive or detractor in the output. It never asks for account details.
Trigger within hours of the interaction from your core, contact center or digital platform
Pass the channel from the trigger so scores split cleanly by branch, phone and app
Set the detractor threshold that routes a customer for follow-up
Report resolution rate next to tNPS for every channel
Static forms force complex situations into rigid dropdowns. Perspective captures structured data and the reasoning behind it — so your team makes better decisions, faster.
No context. No follow-up. No next step.
"Tell me more about the timeline — when did this start, and is there a deadline your team is working against?"
Extracted & structured automatically
Category
High-priority
Urgency
Deadline: 2 weeks
Sentiment
Frustrated but hopeful
Next step
Route to senior team
Right team. Full context. Instant action.
Transactional NPS (tNPS) is a Net Promoter Score collected right after a specific interaction, such as a branch visit, a call to the contact center, or a task in the mobile app. It asks how likely the customer is to recommend the bank based on that experience. Relationship NPS asks the same question about the bank overall, on a periodic schedule. Transactional NPS shows which moments are building or eroding loyalty.
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How banks turn transactional NPS into fixes at the moments that move loyalty.
Transactional NPS (tNPS) is a Net Promoter Score survey sent immediately after a specific customer interaction, such as a branch visit, contact center call…
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The open-ended prompts to ask right after a customer gives their 0 to 10 score, designed to capture the reasoning behind the number.
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