What workflow would this feature improve for you?
A
Prioritize Feature Requests
Interviewer agent · 2.5K uses
Interviewer Agent
UX Focus Group Template
Find the friction before your users churn over it. Moderated usability tests are gold, but you can only run so many. This template runs a structured conversation with each user — probing how they work today, where they get stuck, and what feels intuitive — so you gather usability reactions at scale and know what to fix.
Real user reactions
The why behind the friction
Themes in hours
Used 1,000+ times
What's inside this template
Start from this conversation and adapt it to your team — change any question, add your own logic, and connect the tools you already use.
Information it collects
How they do the task todayFirst impressions of the flowWhere they get stuck — and whyWhat feels intuitiveExpectations vs. realityTop friction pointsSuggested improvements
Questions it always asks
The core fields every response captures.
Where did you get confused or stuck, and why?
What one or two changes would make this meaningfully easier?
How it adapts
Follow-ups that change based on what people say.
If they get stuck, probe what they expected to happen instead
If something feels intuitive, ask what made it click
Where it routes people
Different paths for different answers.
Route recurring friction points to the design and product teams
Direct intuitive moments into what to preserve in the next iteration
Automations it can trigger
Actions that fire the moment a response comes in.
Send top friction points and quotes to the product team in Slack
Log each session's findings to a UX research doc in Notion
Post completed transcripts to your analysis pipeline via webhook
SOC 2 Type II and ISO 27001:2022 certified. Responses are encrypted in transit and at rest, and you own your data. View our Trust Center.
How this AI template works
Point the template at the flow, feature, or interface you want feedback on. The AI moderator first explores how each user does the task today, then walks through their impressions, probing where they get stuck and why, what feels intuitive, and what they'd change — adapting follow-ups to each answer. Friction points and improvement ideas are synthesized across everyone.
Getting started
- 1
Point the template at the flow, feature, or interface to test
- 2
Add a link or walkthrough of the experience
- 3
Set the dimensions to probe — current behavior, friction, intuitiveness
- 4
Review synthesized friction points and improvement ideas
Template Details
- Agent Type
- Interviewer
- Category
- Product & research
- Industry
- SaaS / Tech
- Business outcome
- Build the right product
- Job to be done
- Run focus groups
- Journey stage
- Discovery & research
- Replaces
- In-person focus groups
- Integrations
- Slack, Notion, Webhook
- Times Used
- 1,000+
What is a UX focus group?
A UX focus group gathers users' reactions to a product's usability and experience — how they currently accomplish a task, their impressions of an interface or flow, where they get confused or stuck, and what feels intuitive versus frustrating. Traditional usability sessions are run one at a time with a researcher, which limits how many you can do. This template runs the same structured, probing conversation with each user, adapting follow-ups to every answer, so you gather usability feedback from many users in parallel and get synthesized friction themes in hours. It complements moderated usability tests by scaling the qualitative reactions that surround them.
FAQ
Frequently Asked Questions
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Replace drop-off, poor qualification, and missing context with AI conversations that capture structured data and real understanding. Set up in minutes.
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