What makes you place more business with one carrier over another?
Agent & Broker Experience Survey
Evaluator agent · 840 uses
The claim is your moment of truth. Make it your retention and referral engine. Most carriers close a claim and send a 1-to-5 survey. This conversation reaches policyholders after settlement, asks what actually happened, and hears whether the experience earned their renewal or cost it. Your team gets the reason behind every score and a list of policyholders worth a call before they shop.
Start from this conversation and adapt it to your team — change any question, add your own logic, and connect the tools you already use.
The core fields every response captures.
Always ask how the claim compared to what they expected when they bought the policy
Ask how likely they are to renew and to recommend you after this experience
Follow-ups that change based on what people say.
If they sound unhappy with the payout, ask what they expected and where the gap was
If they praise the adjuster, ask what specifically earned their trust so you can repeat it
Different paths for different answers.
Flag detractors for a same-day retention call before they shop
Route promoters to a referral or review invitation
Actions that fire the moment a response comes in.
Alert #claims-experience in Slack when a policyholder is at risk of leaving
Update the policyholder record in Salesforce with the claim sentiment and reason
Log the closed-claim feedback against the claim in Guidewire
A few days after a claim closes, the policyholder gets a link to a short conversation. It adapts to how the claim went, probes the specific moments that shaped their view (speed, communication, fairness of the payout), and gauges whether they'd renew or recommend you. Your team gets themes across every claim plus a per-policyholder flag: who's loyal, who's at risk, and exactly why.
Connect your claims system so the conversation triggers when a claim closes
Define the moments you want to measure: speed, communication, fairness, and outcome
Set the at-risk rules that route a policyholder to retention or a manager
Send the link 48 to 72 hours after settlement, by email or text
Static forms force complex situations into rigid dropdowns. Perspective captures structured data and the reasoning behind it — so your team makes better decisions, faster.
No context. No follow-up. No next step.
"Tell me more about the timeline — when did this start, and is there a deadline your team is working against?"
Extracted & structured automatically
Category
High-priority
Urgency
Deadline: 2 weeks
Sentiment
Frustrated but hopeful
Next step
Route to senior team
Right team. Full context. Instant action.
A post-claim survey is the feedback an insurer or agency collects after a claim is resolved, measuring how the policyholder experienced the process from first notice of loss through payment. Because a claim is the moment a policyholder finally finds out whether their coverage delivered, this is the single most important experience in the policy lifecycle: research consistently ties a poor claims experience to switching, and a strong one to renewal, cross-sell, and referral. Most carriers measure it with a short NPS or CSAT survey that returns a score and little else. This template replaces the static survey with a guided AI conversation that reaches the policyholder after settlement, asks what actually happened in their own words, and surfaces both the reason behind the score and the individuals worth saving.
More insurance templates for quote-to-bind intake, claims, renewals, and policyholder education.
What makes you place more business with one carrier over another?
Evaluator agent · 840 uses
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Concierge agent · 1.8K uses
I'm sorry that happened. Was anyone injured, and is the vehicle drivable?
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Concierge agent · 1.1K uses
What finally made you switch carriers after all those years?
Interviewer agent · 910 uses
How insurers use conversational AI to understand claims experience and protect retention.

Why retention fails on service and silence, not price, and how a conversation surfaces the risk before policyholders switch.
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Why insurers should use conversational AI to understand policyholders, not just deflect them away from a human.
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How the highest-rated auto carrier protects its service moat while adopting conversational AI across the claims journey.
Read articleReplace drop-off, poor qualification, and missing context with AI conversations that capture structured data and real understanding. Set up in minutes.
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