What's prompting you to look at new coverage right now?
E
Insurance Quote
Concierge agent · 1.8K uses
Concierge Agent
Policy Renewal Review Template
Renewal is when your book walks. Talk to it first. Most books leak at renewal because the first touchpoint is an invoice. Your concierge reaches out ahead of the renewal date, asks what's changed — new car, new driver, renovation, new business exposure — and hears rate concerns before the policyholder starts collecting competing quotes.
Renewal-risk flags per policyholder
Coverage gaps closed before they claim
Remarket only where it matters
Used 1,120+ times
Preview coming soon
What's inside this template
Start from this conversation and adapt it to your team — change any question, add your own logic, and connect the tools you already use.
Information it collects
Policy & renewal date confirmationLife changes since last term (drivers, vehicles, renovations, business operations)New exposures & coverage gapsPremium satisfaction & price sensitivityCompetitor quotes being consideredPreferred follow-up (rewrite, remarket, renew as-is)
Questions it always asks
The core fields every response captures.
Always ask what's changed since their last renewal — vehicles, property, drivers, business operations
Ask how satisfied they are with their current premium and coverage
How it adapts
Follow-ups that change based on what people say.
If they mention a new driver, ask about age and driving history
If they're unhappy with their premium, ask what price would keep them from shopping
Where it routes people
Different paths for different answers.
Flag policyholders considering other carriers for same-day producer follow-up
Send policies with new exposures to underwriting for a rewrite quote
Automations it can trigger
Actions that fire the moment a response comes in.
Update the renewal opportunity in Salesforce with the risk summary
Create a HubSpot task for the account manager when a policyholder is at risk
Push coverage changes to Guidewire ahead of the renewal quote
SOC 2 Type II and ISO 27001:2022 certified. Responses are encrypted in transit and at rest, and you own your data. View our Trust Center.
How this AI template works
A few weeks before the renewal date, policyholders get a link to a short review conversation. It checks what's changed since last term, explains how those changes affect coverage, and gauges how they feel about their premium. Your team gets a renewal-risk summary per policyholder: who just needs a rewrite, who should be remarketed, and who's ready to renew as-is.
Getting started
- 1
Connect your book of business or upload the policies renewing next quarter
- 2
Define what triggers a remarket versus a rewrite for your agency
- 3
Connect your CRM so renewal-risk flags reach the right account manager
- 4
Send the review link 30–45 days before each renewal date
Template Details
- Agent Type
- Concierge
- Category
- Insurance
- Industry
- Insurance
- Business outcome
- Convert more leadsReduce churn
- Job to be done
- Qualify leads
- Journey stage
- Retention
- Integrations
- Hubspot, Salesforce, Guidewire
- Times Used
- 1,120+
Forms collect fields. Conversations capture context.
Static forms force complex situations into rigid dropdowns. Perspective captures structured data and the reasoning behind it — so your team makes better decisions, faster.
The static form
yoursite.com/intake
Category *
Select...
Details
Describe your situation...
Submit
Result:Category: "Other"|Details: "It's complicated"
No context. No follow-up. No next step.
- The typical renewal touchpoint is an invoice. Policyholders see the new premium with no context, and the first sign of trouble is a cancellation request or a lost-business notice from the carrier.
- Annual review calls don't scale. A producer can't call a thousand-policy book every term, so reviews happen only for the largest accounts — while small commercial and personal lines quietly churn.
- Renewal surveys with rating scales capture sentiment but miss the specifics: which car was added, what renovation changed the replacement cost, which competitor quoted them and at what price.
The AI conversation
"Tell me more about the timeline — when did this start, and is there a deadline your team is working against?"
Extracted & structured automatically
Category
High-priority
Urgency
Deadline: 2 weeks
Sentiment
Frustrated but hopeful
Next step
Route to senior team
Triggered: Slack alert sent| CRM updated
Right team. Full context. Instant action.
- Every policyholder gets a personal review conversation 30–45 days before renewal — enough time to rewrite, remarket, or fix coverage before the term flips.
- The conversation asks what changed in their words — new teen driver, home office, second property — and maps it to the coverage implications your team needs to act on.
- Price sensitivity is captured directly: who's fine, who's grumbling, and who already has a competitor's quote in hand — so producers spend retention effort where it changes the outcome.
What is a policy renewal review?
A policy renewal review is a pre-renewal conversation between an insurance agency and a policyholder that checks whether the expiring policy still fits — new drivers or vehicles, property changes, business growth, and how the policyholder feels about the premium. Done consistently, it's the strongest retention lever an agency has: policyholders who get a proactive review before the invoice arrives are far less likely to shop, and coverage changes get caught before they become claim-time surprises. This template automates the review as an AI conversation so the whole book gets one every term, not just the top accounts.
FAQ
Frequently Asked Questions
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Replace drop-off, poor qualification, and missing context with AI conversations that capture structured data and real understanding. Set up in minutes.
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